So Loco is a brand founded by women, forwomen, with a mission rooted in empathy,strength, and solidarity. We are committed tosupporting the emotional health of women inevery area of life—through the highs, the lows,and all the moments in between. By creatingmeaningful products and fostering acommunity built on understanding andconnection, we aim to empower women to care for their emotional well-being and showup as their fullest selves.